AI for Marketing Ops

Descript

All-in-one audio and video editing platform with AI-powered features.

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What is Descript?

Descript is a comprehensive audio and video editing platform that treats media like documents. It offers AI-powered features including automatic transcription, voice cloning, screen recording, and text-based editing. Popular among podcasters, content creators, and marketing teams for its intuitive approach to multimedia content creation.

When was this tool last updated? Descript continues to release updates throughout 2025, including enhanced AI features, improved collaboration tools, and new editing capabilities.

Why experiment with it in marketing ops?

  • Edit audio and video by editing text transcripts with automatic synchronization.
  • AI voice cloning creates realistic voice synthesis for content creation.
  • Built-in screen recording and video editing tools for comprehensive content production.
  • Automatic transcription with speaker identification and filler word removal.
  • Collaborative editing features for team-based content creation workflows.

Capabilities

Text-based audio/video editingAI voice cloning (Overdub)Automatic transcriptionScreen recordingFiller word removalMulti-track editingCollaboration toolsPublishing integrationsVideo compositing

Example Use Cases

  • Create and edit marketing podcasts with automatic transcription and filler removal.
  • Produce video tutorials and demos with screen recording and text-based editing.
  • Generate voiceovers using AI voice cloning for consistent brand messaging.
  • Edit webinar recordings and remove unwanted sections using transcript editing.
  • Create social media video content with easy text overlay and editing capabilities.

Edit content with Descript

Try text-based editing for your next audio or video project.

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